ROOBUDDY X ONE NZ WARRIORS
WHEN PARTNERSHIP BECAME A GAME PLAN. A CAMPAIGN THAT TURNED DEFENCE INTO TRUST.
Roofbuddy teamed up with the One New Zealand Warriors to deliver a fast-hitting TVC that drew a clear line between defence on the field and defence at home. Featuring Art Green alongside NRLW Warriors players Matekino Gray, Payton Takimoana & Lydia Turua-Quedley. The launch positioned Roofbuddy as more than a roofing marketplace, but as the trusted partner that protects what matters most.
THE PROJECT.
DEFENCE BROUGHT TO LIFE. CREATIVE ROLLOUT ACROSS TV AND SOCIAL.
Shot inside the Warriors gym, the 15-second spot blended calm A-roll messaging with intense B-roll training sequences. The script tied strong partnerships in sport to strong partnerships in roofing, closing with the tagline “Roofbuddy. The Roofing Marketplace of the One NZ Warriors.” The TVC will be amplified across social channels, reinforcing the brand’s presence alongside one of New Zealand’s most recognised teams.
ROOFBUDDY X ONE NZ WARRIORS·
ROOFBUDDY X ONE NZ WARRIORS·
ROOFBUDDY X ONE NZ WARRIORS·
ROOFBUDDY X ONE NZ WARRIORS·
ROOFBUDDY X ONE NZ WARRIORS·
